Social Selling 101 Q&A

What is Social Selling?
How can it help your organization?
How to implement a Social Selling program?

All these and more were covered by our very own Sudhir Kumar's ‘Social Selling 101’ Q&A with Vivek Nair.

Sud Kumar

Marketing Director

Social selling lets your sales team build ‘real’ relationships

Nobody likes cold calling – it’s intrusive and the statistics show it’s ineffective. Using tools to perform social listening on topics relevant to your industry allows your sales team to identify new leads that are already talking about your business, competitors, or your industry, so you can reach out to them in an appropriate way.

Employee Advocacy is Growing: How to Harness the Power

Employee advocacy helps businesses extend and increase their digital presence. It can help you nurture relationships and influence key people, such as customers, prospects, current and future employees.

Why Employee Advocacy is Important

Employee advocacy is more than just a buzzword. The buyer and the buying journey has evolved, and we as human beings have evolved thanks to the IOT. In today’s digital world, we have so much information at our fingertips which serves to influence our purchasing decisions.